Archive for the 'Research' Category

10 Trends To Drive Traffic and Sales in2007

Filed under Research

 Actionable Analysis
Sponsored by Coremetrics
By Heidi Cohen | December 21, 2006
Looking forward, the dominant online marketing trends for 2007 include increased consumer relevance, improved execution, and enhanced focus on testing and metrics. Driving these trends are evolving technology as broadband use becomes ubiquitous and a maturing interactive marketplace where gains come from improved efficiency.
2007 Trends
To increase […]

Five Personalities Emerge From Broadband Users

Filed under Research

Demographics 
By Enid Burns
Broadband users are often characterized as “one homogenous group of people,” says Josh Crandall, managing director of Media-Screen, a strategic market research firm that published “Netpop | Portraits” as part of its Netpop Research series of data.
Broadband growth has continued at a 60% compound annual growth rate, reaching one-third of all Americans over […]

Internet Usage Statistics

Filed under Research

According to the Internet World Statistics, the fastest growing internet usage is coming from Africa, Middle East and Latin America.   However relative to population, the penetration in Africa is still fairly low at 4% while Middle East stands at 10%.
North America and Australia have the highest penetration of usage to population at 70% and 54% […]